Sunday, May 31, 2009

A Few Incomplete Sentences That Need Revision

1. "If you build it, they will come."

ORIGINATOR: Kevin Costner, Field of Dreams.

WHY IT'S INCOMPLETE: because just building it is not enough. You've got to get people talking about it.

A BETTER VERSION: "If you build it consistently, remarkably and with unique value ... they MIGHT come."

REMEMBER: doing business without marketing is like winking in the dark.

2. "Positive thinking equals success."

ORIGINATORS: The Bible, Normal Vincent Peale and James Allen

WHY IT'S INCOMPLETE: because just thinking about is not enough. You've got to work your ass off too!

A BETTER VERSION: "Positive thinking PLUS positive doing equals success."

REMEMBER: ideas are free, but execution is priceless.

3. "Think and grow rich?"

ORIGINATOR: Napoleon Hill, Think and Grow Rich.

WHY IT'S INCOMPLETE: thinking without action is self-delusion.

A BETTER VERSION: "Think and ACT ... and grow rich."

REMEMBER: action is eloquence.

4. "What's in a name?"

ORIGINATOR: Shakespeare, Romeo & Juliet.

WHY IT'S INCOMPLETE: because you have more than just your name. You have your name PLUS what people say after it.

A BETTER VERSION: "What in AND after a name?"

REMEMBER: if you don't make a name for yourself, someone will make one for you.

5. "Ask and you shall receive."


WHY IT'S INCOMPLETE: the world isn't an order form. Asking only gets you so far.

A BETTER VERSION: "Ask and ACT ... and you shall receive."

REMEMBER: never underestimate the power of working your ass off.


Are you brainwashed by the wrong statements?


For the list called, "153 Quotations to Inspire Your Success," send an email to me, and I'll send you the list for free!

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Scott Ginsberg, aka "The Nametag Guy," is an author, speaker, award-winning blogger and entrepreneur. As the creator of, he teaches people how to GET noticed, GET remembered and GET business. To rent Scott's brain, call 314/256-1800 or email

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